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CONSUMER AWARENESS
UNDERSTANDING YOUR COSMETIC LABEL
For centuries, cosmetic products have brought enjoyment and beauty to millions of people worldwide.
Today, a wide range of makeup, skincare, hair care, and fragrance products are available to help you look
and feel good. There are many products to choose from—each with a different purpose, benefit and range
of ingredients that make it unique, effective and pleasant to use.

We know that reading cosmetic labels can sometimes be confusing. That's why we've created this guide
to help you understand the various symbols and statements that may appear on your favorite products.
These include:

  • 1) PRODUCT IDENTITY: statement of what the product is.
  • 2) NET CONTENTS: the amount of product in the package. The following the volume declaration is
    a guarantee that the product has been filled in accordance with the average system of measures used in
    the European Union (EU).
  • 3) PRODUCT INGREDIENTS: lists all ingredients used in the formula in descending order of concentration.
    This is especially important for those people who are seeking a specific ingredient or want to avoid one.
    In addition, our ingredient listing now includes the various components of a fragrance ingredient
    previously not listed and therefore may be longer. This is important information for that small percentage
    of the population who may be sensitive to certain components of fragrances.
  • 4) DIRECTIONS FOR USE: informs you of how, when and where to use the product.
  • 5) NAME/LOCATION OF MANUFACTURER OR DISTRIBUTOR: informs you who made the product and
    where the manufacturer or distributor is located. The London address and Post Code is underlined to
    indicate the main contact office in the EU. Product inquiries can be sent to this address.
  • 6) COUNTRY OF ORIGIN: the country that manufactures or produces the product.
  • 7) : tells you the recommended number of months within which the product should be used after
    you have first opened and used it, provided the product has been stored under normal conditions and not
    exposed to extreme temperatures. For example, (24M) means that you should replace this product within
    (24 months) after first opening. The "Period After Opening" number will vary based upon the type of
    cosmetic product.
  • 8) :denotes that our company contributes to European programs for the proper disposal and
    recycling of all packing components.
OTHER SYMBOLS AND STATEMENTS YOU MIGHT SEE ON OUR LABEL:
  • 9) WARNINGS/CAUTIONS: informs you what to do and not to do with the product.
  • 10) : tells you to look elsewhere in the packing for additional information, for example in a leaflet,
    card or tag.
FACTS YOU SHOULD KNOW:
  • Our product safety testing requires a collaboration of experts across several sciences to ensure the
    excellence and quality of all products brought to market.
  • Our products contain ingredients of the highest quality. The levels of concentration of all ingredients in
    our products are safe for consumer use.
  • Our Company is in full compliance with the labeling regulations set forth in the 7th Amendment to the
    European Union Cosmetics Directive.