Why is Estée Lauder makeup so popular?

Our products feature high-performance benefits, innovative technology and extensive shade ranges that work for all ages, skintypes and concerns. From flawless foundations to longwear lipsticks and mascaras , Estée Lauder is known for makeup that enhances natural beauty while staying comfortable all day.

What are Estée Lauder’s most popular makeup products?

Some of our top-selling makeup products include: Double Wear Stay-in-Place Foundation Double Wear Stay-in-Place 24-Hour Concealer Futurist Hydra Rescue Foundation SPF 45 Sumptuous Extreme Lash Multiplying Volume Mascara Double Wear Infinite Waterproof Eyeliner Pure Color Creme Lipstick

Does Estée Lauder makeup last all day without touch-ups?

Estée Lauder makeup is designed for long-lasting performance, but specific wear time depends on the formula. Many of our longwear products are made to last all day, resisting heat, humidity, sweat and transfer. With proper skin prep and setting, these formulas typically deliver all-day coverage and a color-true finish with little to no touch-ups needed. Other formulas offer lighter, more flexible wear, making them ideal for everyday, natural looks.

What are the most popular Estée Lauder lipsticks?

Our lipsticks are known for bold pigment and comfortable and long-lasting wear. Some customer favorites include: Pure Color Creme Lipstick – A cream lipstick with statement-making wearable color and a smooth, satin finish Pure Color Matte Lipstick – A velvety matte formula with intense color payoff Pure Color Hi-Lustre Lipstick – A long lasting formula with a shimmering hi-lustre finish

Makeup Best Sellers

30 Products

LIMITED EDITION

2 Sizes

LIMITED EDITION

2 Sizes
Nude Lip Choice

Rose Lip Choice

12-Piece Holiday Blockbuster 9 Full-Sizes + More Makeup Gift Set

Get 9 full-size favorites—including our #1 Serum, Eye Gel-Creme & more. This 2026 Blockbuster set is yours for $90* with any purchase. $655 Value. Quantities are limited—shop now.

60
$90.00

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37 Shades

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37 Shades

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37 Shades

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333 Persuasive

Pure Color Matte Lipstick

Longwear color in velvety Matte finish. Refillable.

59
$44.00

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70 Shades

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70 Shades

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70 Shades

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70 Shades

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70 Shades

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70 Shades

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70 Shades

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70 Shades

BEST SELLER

70 Shades

BEST SELLER

70 Shades

BEST SELLER

70 Shades

BEST SELLER

70 Shades
1C0 Shell

Double Wear Stay-in-Place Longwear Matte Foundation

Our newest innovation in 36-hour longwear matte foundation. Flawless finish. Buildable coverage. Oil control. All skintypes.

9547
$52.00

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LIMITED EDITION

LIMITED EDITION

LIMITED EDITION

LIMITED EDITION

LIMITED EDITION

LIMITED EDITION

Lash Upgrade Mascara Gift Set

A 3-piece gift set including a full-size and deluxe travel size Sumptuous Extreme Mascara, plus full-size Lash Primer.
$78.00 Value.

12

$38.00

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4 Shades

4 Shades

4 Shades

4 Shades
1W2 Sand

Double Wear Soft Glow Matte Cushion Makeup SPF 36 + Refill

Matte with true dimension and a flawless finish. 24H wear.

23
$52.00

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Translucent Matte

Double Wear Sheer Flattery Loose Powder

Controls shine, hides flaws. Sheer finish.

52
$52.00

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28 Shades

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28 Shades

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28 Shades

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28 Shades

BEST SELLER

28 Shades

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28 Shades

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28 Shades
2N1 Desert Beige

Futurist Hydra Rescue Moisturizing Foundation SPF 45

Flawless makeup with serious skincare.

4121
$55.00

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5N2 Amber Honey

Futurist SkinTint Serum Foundation With Botanical Oil Infusion SPF 20

For a glow that lasts. Skincaring makeup + science.

951
$55.00

$33.00

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30 Shades

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30 Shades

BEST SELLER

30 Shades
2C

Double Wear Stay-in-Place 24-Hour Concealer

Conceal. Contour. Highlight. Wand applicator.

701
$38.00

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REFILL AVAILABLE

6 Shades

REFILL AVAILABLE

6 Shades

REFILL AVAILABLE

6 Shades

REFILL AVAILABLE

6 Shades

REFILL AVAILABLE

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REFILL AVAILABLE

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REFILL AVAILABLE

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REFILL AVAILABLE

6 Shades

REFILL AVAILABLE

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Translucent Light Medium

Double Wear Stay-in-Place Matte Setting Powder Veil

Flawless, weightless, traceless pressed powder.

199
$50.00

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02 Strawberry Milk

Glossy Pout Tinted Lip Oil

Glaze your lips. Hydrating lip oil. Plumping volume.

477
$30.00

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2N

Futurist Soft Touch Brightening Skincealer Concealer

Conceal. Brighten. Hydrate. Boost radiance.

939
$38.00

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1 Size

BEST SELLER

1 Size

BEST SELLER

1 Size

BEST SELLER

1 Size

BEST SELLER

1 Size

BEST SELLER

1 Size

BEST SELLER

1 Size

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1 Size

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1 Size

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1 Size
1.35 oz.

Futurist Aqua Brilliance™ Watery Glow Primer

Dewy primer with instant 3X moisture.

140
$46.00

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1 Size

1 Size

1 Size

1 Size

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1 Size
0.90 oz.

Futurist Peptide-Power Serum Primer

Primes, helps smooth the look of fine lines.

24
$56.00

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6 Shades

6 Shades

6 Shades

6 Shades

6 Shades
Espresso

Double Wear Infinite Waterproof Eyeliner

24-hour wear. Includes a smudge tip and sharpener.

445
$32.00

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1 Shade

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1 Shade
Extreme Black

Sumptuous Extreme Lash Multiplying Volume Mascara

Outrageous Volume.

546
$35.00

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8 Shades

REFILL AVAILABLE

8 Shades

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REFILL AVAILABLE

8 Shades
Gallery Hop

The Essential Eyeshadow Quad

Sculpt. Define. Illuminate. Effortlessly.

101
$60.00

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8 Shades

8 Shades

8 Shades

8 Shades

8 Shades
01 Blonde

The Brow Multi-Tasker

3-in-1 brow pencil, powder and brush.

240
$31.00

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1 Shade

1 Shade

1 Shade

1 Shade
Black

Double Wear Zero-Smudge Lengthening Mascara

15-hour wear, zero smudge. Extraordinary length.

493
$35.00

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8 Shades

BEST SELLER

8 Shades

BEST SELLER

8 Shades

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8 Shades

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8 Shades

BEST SELLER

8 Shades

BEST SELLER

8 Shades

BEST SELLER

8 Shades

BEST SELLER

8 Shades
705 Petal Boost

Futurist HydraPlump Tinted Lip Balm

Leveled-up moisture, swipe after swipe. Custom color.

70
$39.00

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15 Shades

15 Shades

15 Shades

15 Shades
1C1 Cool Bone

Double Wear Maximum Cover Camouflage Foundation for Face and Body SPF 15

Full, concealing Matte coverage. Waterproof. Long-wear.

857
$55.00

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20 Shades

20 Shades

20 Shades

20 Shades

20 Shades

20 Shades

20 Shades
1C1 Cool Bone

Re-Nutriv Ultra Radiance Liquid Foundation SPF 20

Look radiant: luxurious liquid foundation.

115
$140.00

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1 Size

1 Size

1 Size
3.4 oz.

Gentle Eye Makeup Remover

Works quickly, thoroughly on shadow, mascara, etc.

322
$28.00

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31 Shades

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31 Shades

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31 Shades

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420 Rebellious Rose

Pure Color Creme Lipstick

Longwear color. Dimensional Creme finish. Refillable.

90
$44.00

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10 Shades

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111 Tiger Eye

Pure Color Hi-Lustre Lipstick

Striking, longwear color in shimmering Hi-Lustre finish.

48
$44.00

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1 Size

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1 Size
1.35 oz.

Double Wear Smooth & Blur Primer

Prime + perfect. Skin looks pore-fectly matte.

183
$45.00

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6 Shades

6 Shades

6 Shades

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01 Onyx

Double Wear 24H Waterproof Gel Eye Pencil

Long-lasting, high-impact color that won't budge.

120
$32.00

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1 Size

1 Size

1 Size
3.9 oz.

Set + Refresh Perfecting Makeup Mist

Helps set makeup. Refresh throughout your day.

122
$40.00

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4 Shades

4 Shades

4 Shades

4 Shades

4 Shades

4 Shades

4 Shades
Medium

Bronze Goddess Powder Bronzer

Silky and luxurious. Natural, shine-free color.

48
$56.00

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2 Shades

2 Shades

2 Shades
1W2 Sand

Double Wear Stay-in-Place Matte Powder Foundation Refill

Refill pan for this custom coverage powder makeup.

76
$39.00

This shade/size is so popular, it sold out!

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Our products feature high-performance benefits, innovative technology and extensive shade ranges that work for all ages, skintypes and concerns. From flawless foundations to longwear lipsticks and mascaras, Estée Lauder is known for makeup that enhances natural beauty while staying comfortable all day.
Some of our top-selling makeup products include:
Estée Lauder makeup is designed for long-lasting performance, but specific wear time depends on the formula. Many of our longwear products are made to last all day, resisting heat, humidity, sweat and transfer.

With proper skin prep and setting, these formulas typically deliver all-day coverage and a color-true finish with little to no touch-ups needed. Other formulas offer lighter, more flexible wear, making them ideal for everyday, natural looks.
Our lipsticks are known for bold pigment and comfortable and long-lasting wear. Some customer favorites include:
- Pure Color Creme Lipstick – A cream lipstick with statement-making wearable color and a smooth, satin finish
- Pure Color Matte Lipstick – A velvety matte formula with intense color payoff
- Pure Color Hi-Lustre Lipstick – A long lasting formula with a shimmering hi-lustre finish

Our products feature high-performance benefits, innovative technology and extensive shade ranges that work for all ages, skintypes and concerns. From flawless foundations to longwear lipsticks and mascaras, Estée Lauder is known for makeup that enhances natural beauty while staying comfortable all day.
Some of our top-selling makeup products include:
Estée Lauder makeup is designed for long-lasting performance, but specific wear time depends on the formula. Many of our longwear products are made to last all day, resisting heat, humidity, sweat and transfer.

With proper skin prep and setting, these formulas typically deliver all-day coverage and a color-true finish with little to no touch-ups needed. Other formulas offer lighter, more flexible wear, making them ideal for everyday, natural looks.
Our lipsticks are known for bold pigment and comfortable and long-lasting wear. Some customer favorites include:
- Pure Color Creme Lipstick – A cream lipstick with statement-making wearable color and a smooth, satin finish
- Pure Color Matte Lipstick – A velvety matte formula with intense color payoff
- Pure Color Hi-Lustre Lipstick – A long lasting formula with a shimmering hi-lustre finish

Makeup Best Sellers

12-Piece Holiday Blockbuster 9 Full-Sizes + More Makeup Gift Set

Pure Color Matte Lipstick

Double Wear Stay-in-Place Longwear Matte Foundation

Lash Upgrade Mascara Gift Set

Double Wear Soft Glow Matte Cushion Makeup SPF 36 + Refill

Double Wear Sheer Flattery Loose Powder

Futurist Hydra Rescue Moisturizing Foundation SPF 45

Futurist SkinTint Serum Foundation With Botanical Oil Infusion SPF 20

Double Wear Stay-in-Place 24-Hour Concealer

Double Wear Stay-in-Place Matte Setting Powder Veil

Glossy Pout Tinted Lip Oil

Futurist Soft Touch Brightening Skincealer Concealer

Futurist Aqua Brilliance™ Watery Glow Primer

Futurist Peptide-Power Serum Primer

Double Wear Infinite Waterproof Eyeliner

Sumptuous Extreme Lash Multiplying Volume Mascara

The Essential Eyeshadow Quad

The Brow Multi-Tasker

Double Wear Zero-Smudge Lengthening Mascara

Futurist HydraPlump Tinted Lip Balm

Double Wear Maximum Cover Camouflage Foundation for Face and Body SPF 15

Re-Nutriv Ultra Radiance Liquid Foundation SPF 20

Gentle Eye Makeup Remover

Pure Color Creme Lipstick

Pure Color Hi-Lustre Lipstick

Double Wear Smooth & Blur Primer

Double Wear 24H Waterproof Gel Eye Pencil

Set + Refresh Perfecting Makeup Mist

Bronze Goddess Powder Bronzer

Double Wear Stay-in-Place Matte Powder Foundation Refill

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About Estée Lauder

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Makeup Best Sellers

DISCOVER ESTÉE LAUDER MAKEUP

Why is Estée Lauder makeup so popular?

What are Estée Lauder’s most popular makeup products?

Does Estée Lauder makeup last all day without touch-ups?

What are the most popular Estée Lauder lipsticks?

DISCOVER ESTÉE LAUDER MAKEUP

Why is Estée Lauder makeup so popular?

What are Estée Lauder’s most popular makeup products?

Does Estée Lauder makeup last all day without touch-ups?

What are the most popular Estée Lauder lipsticks?