Double Wear, Reimagined

The NEW Double Wear is everything you love about the original,
now with even better makeup and skincare benefits.

Easy Ways to Find Your Shade
We recommend getting shade matched in our new formula.
Get Shade Matched In-Store
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Try It On Virtually with iMatch™
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Match a Shade From
Another Brand
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Take Our Shade Quiz
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The #1 Foundation in the US*
Now Made For More
*Circana, LLC, U.S. Prestige Beauty Total Measured Market, Makeup Product Unit Sales, 12 Months Ending November 2025.
The Perfect Application
1. Shake
Place index finger on top of bottle and shake firmly,
dispensing a pea-size amount.
2. Dot
Apply dots to areas that need the most coverage.
3. Blend
Blend into skin using fingertips, sponge or brush. Build to full coverage as needed. Let each layer dry before applying more.

See what Double Wear fans are saying.

Find out why people love this foundation even more than the original.

“Holds up even better”
“My skin but better”
“I feel like myself”
See The Transformation
Choose from 10 different intensities.
BEFORE
Level 0
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Level 1
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Level 2
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Level 3
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Level 4
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Level 5
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Level 6
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Level 7
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Level 8
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Level 9
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